7.22.2008

attack of the living dead ads.

wrangler jeans (??cowboys??) has a new campaign strategy. its...cerebral. "It's about the animal spirit, the roughness, the instinct and the natural elements of the brand..."


did you catch it? the animal spirit? here is some print work chuck full of animal spirit to back the idea up.



You surely caught it that time right? If not...here is some more.

I mean...I get it. Demin for zombies. Or is it hippies tripping on acid, lost in the woods. No, no, no....its zombies.


Agency: FFL (Fred & Farid), France

4 comments:

socialedisturbed. said...

Screw the jeans... Let's talk about shorts.. Shorts are dope... Especially fatigue ones..yeah... They're mad comfy... and ipods.. Let's talk about ipods... Get it?

shaun. said...

no. where r u going with this?

Anonymous said...

Hahahahahahaha, I think they were appealing to animals more than the metaphorical animals inside all of us.

shaun. said...

zombie animals on e. i agree.