When the Living Dead roll around in Red Dust.

Wrangler is still holding onto their "We Are Animals" campaign. But unlike their old Zombie attack campaign, they have unleashed a new frenzy of "Visceral" imagery of scantily clad models rolling around in red cocaine clouds. In all seriousness, the imagery is beautiful. BUT, just like a year ago......I have a problem with the message. Denim for animals doesn't ring true in the slightest. But the imagery is much better than what they use to be about

Agency: Fred & Farid (France)


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