I just dont know where to start. Should I make a Barney reference? Or a Real Monsters joke? I mean....it's one thing to come up with a horrible logo to represent an international historical event, but it's a completely different crime to get wasted at the local pub, stumble home only to puke your brains out all night, and then use the remnants of the inside of your toilet bowl as creative inspiration.
That's just obscene London. Obscene.