And without that...they are just another small shop that does nice work. And that's a truth that holds true today. Which is why I watch the show. To see the parallels in advertising from back then to now. That...is what is so genius about it. I really could give two sh*ts about Don's personal life. It's the fact that they nail timeless agency truths left and right. That same swag that makes young creatives today fixated on shops - it has to be established. Are you a "fuck off, we do creative shop" or are you a "Yes maaam shop"? The quality of work will always follow once agency figures out - their personal swag.
And as for the women of Madmen: Betty is still a soulless bitch who hates her children. Peggy had got a new haircut to match her new found confidence. And Joan is still the hottest red head chick I have ever seen in real or made up world since Wilma Flinstone. And she's got her own office now. Zing!
P.S. I tried to do a review without spoiling anything, for those of you who are too cool to watch premiers on their actual premier days.