
A little much....but if you are interested...
VIA copyranter




Client: "So, we love this new logo you made for us."Agency: "Great, that is our job. To make work that represents you and your company."Client: "And you did just that. I (we) have one more question...."Agency: "Just as a side note, we have started rebranding all of your company material. Letter Head. Company spin offs. Website. So...what's on your mind?"Client: "Can you make our logo look more like yours?"Agency: "We Sure Can."
A) Your telling your creative (aka Your bread and Butter) that innovative and new ideas are not only unappreciated, but in all likely hood...will never see the light of dayB)You are telling your client that you don't have the balls to back your own work and that in the long run you will do whatever they sayC)You are also letting the client know-informally- that your logo and branding is not unique nor is it special enough to fight for it's autonomy within any known marketplaceD) The last and probably the most important...you are telling the world that you can only produce one type of design solution





Somewhere in our lovely nation, a Burger King shut down for their lack of "Meet." I was going to ask which one was more sad; the fact that a brand ran out of meat in 2009 or the fact that someone (probably a manager) could not spell the word meat?